Brands

Introducing JCPenney Beauty, the Retailer’s New, Fully Inclusive Beauty Experience

July 20, 2021

Brands

JCPenney Introduces Thereabouts™ Brand for Fully Inclusive Back-to-School Style

July 15, 2021

Brands

JCPenney Expands Stylus™ Brand to Men’s Apparel and Accessories

June 28, 2021

Inclusion & Diversity

HBCU Student Winners Announced in First Young, Gifted, and Black Design Challenge

June 24, 2021

Inclusion & Diversity

Pride in Inclusion and Diversity at JCPenney

June 1, 2021

Brands

JCPenney Introduces Affordable, Luxurious Style with Launch of Ryegrass™

May 28, 2021

Brands

JCPenney Debuts New Private Home Brand Loom + Forge™

April 27, 2021

Seasonal

JCPenney Gets Spring Refresh with Newness Across All Categories

March 25, 2021

Brands

Legacy Home Brand Fieldcrest® Joins JCPenney Exclusive Brand Portfolio

March 4, 2021

Marketing

JCPenney Turns Up the Volume on Black History Month with Exclusive Assortment of Curated Merchandise

January 26, 2021